social media strategy

Social Business in Professional Services

Social Business in Professional Services

Establishing your firm's reputation as a trusted and valued resource through thought leadership and subject matter expertise on social media builds brand strength and awareness. 

How to Justify the Social Business Investment

How to Justify the Social Business Investment

Many organizations are in need of a simple, practical ROI framework for social business. Firms that have had their social moment still need to justify the social business investment in a tangible, metrics-driven way.