Socially Savvy Career & Technical Education (CTE) directors realize that it is no longer enough to simply teach students the technical skills needed to perform a job after graduation. Students must also learn how social media is used in the professional world and understand that social media actions impact their online identity and personal brand in both positive and negative ways.
If you are a high school student who is at least 16 years old you need a LinkedIn profile.
Whether you are college or career bound, LinkedIn allows you to create valuable connections with decision makers who can help you achieve your goals.
Additionally, LinkedIn can help you accomplish the following:
LinkedIn has made a major change to the way that many secondary schools are classified on the platform.
In the past, high schools were treated as companies which meant that only employees were able to associate themselves with the institution. With the new update however, many secondary schools are now classified as schools. This means that when you link your profile to your alma mater, you will be included in its alumni section.
Social media requires development of a cadence for both engaging with others and creating original content and viewpoints to influence your network. Through the creation of mutual value with your network and balancing the scale in favor of your audience, you will earn the right to be assigned a reputation as an influencer. Achieving success is much easier when you surround yourself with the right people.
Writing and publicizing personal perspective is easier for some folks than for others.
Much like a student sitting down to draft a paper, people often encounter writer's block. When asked to read their own work in front of others, people commonly feel stress and tension. Social media posts on LinkedIn bring back many of these familiar feelings. And in a number of recent conversations about creating original content, people have expressed that these uncomfortable feelings rear their ugly head yet again.
We all interact with people both on and offline throughout the day and building network with people who are legitimately in your day-to-day life will lead to success. Feigning the relevance you have with someone will come across as jarring and likely create more of a barrier to the relationship than facilitating communications. Your intent counts more than your technique.