Social Selling & Personal Brand Building Program

The world of B2B sales has changed forever. Sales and marketing professionals are in the midst of a digital transformation and social media is at its core. 

The Problem: Traditional lead generation methods yield very little and sales professional are struggling to fill their pipelines.

  • Cold calling is completely unproductive
  • Emails are not opened
  • Voicemails are not returned

The Root Cause: Customers are doing initial research online.

  • Customers can find all the information they need and never speak to a sales rep
  • Sales reps are contacted only when the short list is complete
  • Customers turn to trusted network and digital influencers for advice and recommendations

The Solution: Social Selling

  • Establish a digital, professional brand 
  • Build online relationships
  • Engage with insights to build reputation and authority
  • Earn trusted relationships and influence

Socially Savvy's Social Selling and Personal Brand Building Program includes the following assets:

  1. In-person, train-the-trainer, professional development workshop (for up to 25 personnel)
  2. Workbook
  3. Online video course
  4. Presentation deck

Required investment: $15,000 including unlimited one-year usage license for the assets

Workshop Agenda (Sample)

8:30-8:40am Introductions (name, responsibilities, and goals)

8:40-8:45am Introduce Social Business & Personal Brand Building: The Social Moment

8:45-9:15am Train on LinkedIn Optimization Scorecard / LinkedIn Insights

9:15-9:45am Train on Twitter Optimization Scorecard / Twitter Insights

9:45-10:00am Break

10:00-10:20am Present Best Practices for Growing & Deepening Your Social Network

10:20-10:40am Become an Original Content Creator

10:40-11:00am Develop Audience, Authority, Reputation & Influence

11:00-11:20pm Educate on Daily Social Business To Do List (Personal Process Re-Engineering)

11:20-11:30pm Summarize Workshop (what we learned, discovered and next steps)

11:30-UTC Closing Thoughts – Take aways and open q’s

Below is a link to featured corporate client case studies describing Socially Savvy's program.

If interested in further discussing or conducting a demo of the social business and personal brand building program, please contact Mark Hewitt at either or by phone at 617.448.4255.

Thank you for your interest in learning more about Socially Savvy's social business and personal brand building program.