Sales

4 Key Social Selling Steps

4 Key Social Selling Steps

Successful social sales efforts begin with the activation and optimization of the individual brands of the salespeople. The process can then progress to activities including content creation, content amplification and converting online to offline behavior.

Social Media Marketing Versus Social Sales

Social Media Marketing Versus Social Sales

Social selling and social media marketing focus on authentically adding value to relationships and earning the right to engage in further communications and a rapport. Below are a couple of definitions to further understand the difference between social selling and social media marketing.

My Social Selling Journey

My Social Selling Journey

Having a genuine interest in the value I represent to people and my network as a whole, being socially engaged has grown my individual brand and usefulness to my network. It has also influenced and amplified the corporate identities for which I work.